Kersnikova

Kersnikova is an institution where art meets science and the lab is part of the gallery. For the HAIP live programme we made the poster out of its tools: a white moulded shell, a funnel, connectors and clamps, tied together by one long red tube that loops around everything like a drawing.

It is a two-colour job by design. White objects on white paper, with red for the tube, the type and the times, so the print is cheap to produce and impossible to miss. The object is shot soft and shadowless, which makes it feel clinical; the red line gives it a pulse.

The grid is simple and repeatable: title and date top left, the programme set in two time blocks, the institution's name turned up the right edge. The same parts carry over to the folded programme, where the red line continues across the spread, and the poster held its own pasted on a wall full of graffiti.